Practical frameworks for digital agencies. No opinion pieces, no trend roundups. Just things that are actually useful for running and growing a client-facing agency.
Most agencies lose clients in the first 90 days not because the work was bad — but because no one told the client what was happening. A phase-by-phase framework for fixing that.
Most agencies don't lose clients because the work was bad. They lose them because nobody managed the transition from signed contract to active engagement. Here are five specific patterns to watch for.